Msg91 for WooCommerce

Description

The MSG91 for WooCommerce plugin is an AI-powered shopping assistant that combines automated SMS notifications, a Web Chatbot, and a WhatsApp Bot to drive conversational commerce.

Customers can search products using natural language („cheap shirts under 999”, „top selling products”), manage their cart, apply discounts, and complete checkout — all via chat. The plugin exposes a full REST API (VoiceBot API) that powers bot integrations, and includes a tokenized checkout hand-off so users can move seamlessly from WhatsApp to the browser.

Administrators configure channels, discount rules, bot tokens, and automation triggers from a single settings panel.

Features

  • Automated SMS Notifications for WooCommerce events via MSG91.
  • AI Chatbot / VoiceBot API — REST endpoints for natural-language product search, cart CRUD, discount application, checkout, and order placement.
  • WhatsApp Bot — assisted selling and discount support over WhatsApp with deterministic session handling.
  • Web Chat Widget — real-time customer support with WooCommerce customer data sync.
  • Natural-Language Product Search — fuzzy search with intent parsing (price filters, sorting, category / brand / tag / attribute detection, compare & related products).
  • Runtime Coupon Engine — auto-generates and applies best-fit discount coupons per channel (web / WhatsApp).
  • Multi-Channel Cart — unified cart for guest, mobile, and logged-in users with bidirectional sync.
  • Tokenized Checkout — browser hand-off URL that restores the bot session and cart automatically.
  • Admin Interface for AuthKey, chat-bot, WhatsApp-bot, automation, and widget settings.

Supported WooCommerce Events

This plugin triggers SMS notifications for:
– New Customer Registration (woocommerce_new_customer)
– Customer Update (woocommerce_update_customer)
– New Order Placement (woocommerce_new_order)
– Order Update (woocommerce_update_order)
– Payment Completion (woocommerce_payment_complete)
– Order Completion (woocommerce_order_status_completed)
– Order Cancellation (woocommerce_order_status_cancelled)
– Order Refund (woocommerce_order_status_refunded)

AI Product Search

Natural-language queries are parsed for:
Price ranges — „under 999”, „between 100 and 500”, „above 500”
Sorting — „cheap” (price ASC), „top selling” (total_sales DESC), „newest” (date DESC), „top rated” (rating DESC)
Filters — category, brand, tag, and product attributes (color, size, material, etc.)
Intents — compare („A vs B”), related („similar to X”), on-sale, featured / recommended

How to Use

= Setting Up the MSG91 AuthKey =
1. Navigate to MSG91 > Settings.
2. Enter your AuthKey.
3. Select the Default Country.
4. Click Save Auth Settings.

Managing Automation Rules

  1. Navigate to MSG91 > Automations.
  2. Add or update automation rules for triggering Campaign notifications via multiple channels.

Configuring Chat Bot

  1. Navigate to MSG91 > Chat Bot.
  2. In the Chat Widget section, enter the Bot Instructions to define the AI assistant behaviour.
  3. Enable Assisted Selling to allow cart operations through the bot.
  4. Enable Discount Support to let the bot auto-apply runtime coupons.
  5. Save settings.

Configuring WhatsApp Bot

  1. Navigate to MSG91 > Chat Bot.
  2. In the WhatsApp section, select the WhatsApp Number.
  3. Enable Use Widget Bot to reuse the chat-widget bot for WhatsApp (instead of creating a separate bot).
  4. Enable Assisted Selling and Discount Support as needed.
  5. Save settings.

Configuring Chat Widget

  1. Navigate to MSG91 > Chat Widget.
  2. Select the Widget Token from the dropdown.
  3. Configure the WhatsApp Number for the widget.
  4. Click Save Settings or Preview Widget to test.

File Storage and Data Management

This plugin follows WordPress.org guidelines for file storage:

Data Storage Location

  • Plugin Data: All plugin-generated files are stored in the WordPress uploads directory at wp-content/uploads/msg91-for-woocommerce/
  • WordPress Compliance: Ensures compatibility with plugin update guidelines
  • Automatic Cleanup: Files are removed when the plugin is uninstalled

File Operations

The plugin uses the WordPress filesystem API for secure operations:
– Save JSON files in uploads directory
– Read stored JSON files
– Delete files when needed
– Automatic migration of old files to uploads during activation

External Services

This plugin connects to external services:

MSG91.com

  • Purpose: SMS delivery, chat-bot orchestration, WhatsApp template / campaign management, and inbox linking
  • Data sent: User phone numbers, message content, campaign data, bot configuration
  • API Endpoints: https://control.msg91.com/api/v5
  • Terms of use: https://msg91.com/terms
  • Privacy policy: https://msg91.com/privacy

Additional Services

  • IP Info API: Used for location-based services (https://ipinfo.io/json)
  • Sokt.io: Used for flow management (https://flow.sokt.io)

Support

For any issues, contact support via GitHub Issues
or the WooCommerce Support Forums.

Installation

  1. Download the plugin ZIP file.
  2. Navigate to Plugins > Add New in your WordPress admin panel.
  3. Click Upload Plugin, select the ZIP file, and click Install Now.
  4. Activate the plugin.
  5. Go to MSG91 > Settings to configure the AuthKey.
  6. Go to MSG91 > Chat Bot to configure the chat bot, WhatsApp bot, and discount rules.
  7. Go to MSG91 > Chat Widget to configure the web widget token and WhatsApp number.

FAQ

What is MSG91?

MSG91 is a cloud communication platform that provides SMS, WhatsApp, and chat-bot services for businesses.

Do I need a MSG91 account?

Yes, you need a MSG91 account to obtain the AuthKey and bot IDs required for SMS and chat-bot features.

Is this plugin free?

Yes, this plugin is free and open source under the GPLv2 license.

Does this plugin work with WooCommerce?

Yes, WooCommerce must be installed and activated.

Can customers checkout from WhatsApp?

Yes. The plugin generates a tokenized checkout URL that restores the bot cart and session in the browser.

What customer types are supported?

Guest (widget), mobile (WhatsApp), and logged-in WordPress users. Each has a deterministic session and isolated cart.

Reviews

There are no reviews for this plugin.

Contributors & Developers

“Msg91 for WooCommerce” is open source software. The following people have contributed to this plugin.

Contributors

Changelog

2.0.0

  • Added AI VoiceBot API with natural-language product search, cart CRUD, discount, checkout, and order placement.
  • Added WhatsApp Bot integration with assisted selling and discount support.
  • Added runtime coupon / discount engine with channel-aware rules.
  • Added tokenized checkout for seamless WhatsApp-to-browser hand-off.
  • Added fuzzy product search with intent parsing (price, sort, category, brand, tag, attributes, compare, related).
  • Added Web Chat Widget integration with WooCommerce customer data sync.
  • Updated admin settings panel for unified chat-bot and WhatsApp-bot configuration.

1.0.0

  • Initial release
  • Basic SMS automation functionality
  • Admin interface for managing automations
  • Secure AuthKey storage